Malaysia Archives – unicommerce.com #1 Cloud based E-commerce Software Solutions to manage Order, Inventory, Warehouse Mon, 18 Mar 2024 05:42:39 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 https://infowordpress.s3.ap-south-1.amazonaws.com/wp-content/uploads/2021/08/03105610/favicon.png Malaysia Archives – unicommerce.com 32 32 Top E-commerce Marketplaces in Malaysia to Sell Online https://unicommerce.com/blog/top-ecommerce-marketplaces-in-malaysia-to-sell-online/ https://unicommerce.com/blog/top-ecommerce-marketplaces-in-malaysia-to-sell-online/#respond Fri, 15 Mar 2024 10:56:52 +0000 https://unicommerce.com/?p=363656 Thinking of expanding your business to Southeast Asia? Asian markets have a solid cultural-economic relationship. And it’s a dynamic hub when it comes to the online market. So all you need is to know the right place to sell. In the region, Malaysia is one of the nations that has quickly adapted to technology and […]

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Thinking of expanding your business to Southeast Asia? Asian markets have a solid cultural-economic relationship. And it’s a dynamic hub when it comes to the online market. So all you need is to know the right place to sell. In the region, Malaysia is one of the nations that has quickly adapted to technology and has much power and potential in this niche. So, is it the right place to step into? And what will be the right choice of marketplace to begin or expand with. Let’s find out!

We all know how buying anything is just a click away, and the place where the involvement is at its peak is none other than Malaysia. To prove it with facts, it records one of the highest internet penetration rates and the reason behind it is the extensive involvement of the middle class. The question that might come to your mind is, why only Malaysia? The correct answer to it is the marketplaces! Yes, designed with a customer-centric approach and easy-to-use design, it drives the middle class to be involved more on a day-to-day basis hence If I say that Malaysia is experiencing a tremendous e-commerce boom! Then you can definitely consider it as the right place to expand your business. 

It’s a perfect opportunity for you to sell and capitalize on. Make your products available at every touch point. Therefore, out of all the available platforms, selling on the right marketplace is very crucial. Here we have listed the top marketplaces in Malaysia that can be beneficial for you to sell.

Top 6 E-commerce Marketplaces in Malaysia

  • Shopee
  • Lazada
  • TikTok Shop
  • Zalora
  • PG Mall
  • Youbeli

top ecommerce marketplaces in malaysia

Let’s dive into the opportunity of online selling, we have prepared the following list of the top marketplaces in Malaysia to get, set, and jual! (sell)

1. Shopee

Shopee, with its powerful ASEAN presence in the sub-continent, is the first one on the list. Why is it the most popular among the sellers in Malaysia? The reason is that you don’t have to pay any registration fee to start selling. Go ahead and list your product with no registration fee, and the commission fee is also waived for the first 99 orders. Take your time to adjust to the marketplace and understand and plan your strategies. It won’t be a hefty expenditure to start selling on Shopee.

why sell on shopee marketplace in malaysia

After registering and listing your product, the next most important thing is to promote it. Convert your ideas into revenues. You may think this would require a lot of money, but it’s not! step right in and make the most out of the attractive marketing deals that Shopee has for you. It even provides a live stream platform to access product-related content and interact directly with the sellers.   Whether it’s the monthly campaigns or building a seller community, it has everything you need to start selling.

If you wish to bifurcate your audience into the invite-only category, then Shopee Mall also lets you create a retail space for that. Hence it not only offers communication with the seller community but also helps you categorize your audience by making a customer community that is central to the shopee and the seller. The customer-centric approach of this marketplace makes it easier for you to compete in the niche market as well. Sounds like a perfect marketplace, right?

Why should you sell on Shopee, here are the numbers:

  • Shipping: Fulfillment by Flashexpress (shopee-supported logistics). Some of the partners are DHL, Ninja Van, J&T Express, and Instant Delivery. 
  • Monthly web visitors: 96.01 Million
  • Top selling categories: Home and Living, Health and Beauty, Food, and Beverage

2. Lazada

The next one we have on this list for you is Lazada! Founded by Rocket Internet in 2012 and with a significant appearance in six countries. It’s the customer’s favorite because of the significant discounts and attractive deals. It reaches a vast and diverse audience, which automatically increases the scope for your business to grow. Another reason to choose this as your platform to sell is the Alibaba group. The top-notch framework of Alibaba Group will benefit you in the most profitable way. 

why sell on lazada marketplace in malaysia

Want to step up your game from local to global?  To be precise, if you are looking for a safer global reach rooted in the local marketplace, then Lazada can be a great start! It offers three types of selling on its platform. If your vision requires you to go beyond the boundaries, then Lazada will provide you with a purple ribbon and a ‘LazGlobal’ tag, and you are good to go to sell internationally! 

We know that these benefits will concern you what if the commission rates are high for this marketplace? Well, for the first three months, you don’t even have to think about paying the commission fee. No matter what category of product you are dealing in. Laza will also offer you an in-house delivery matrix called Lalamove which is an efficient and reliable shipping solution. As this helps to earn customer loyalty, traffic, and exposure, You can easily rely on Lazada for your efficient selling game!

The list of reasons to sell on Lazada is quite significant because we have another thing called Lazcoins. As you start selling on this marketplace, you already have 8000 free seller coins. With this, you can attract more traffic by redeeming the coins based on the cost-per-click model. 

Here is why Lazada is a good platform for you to sell 

  • Shipping: In-house delivery matrix Lalamove and other partners like Ninja Van, Kex Express, Sky Net, Best Express, etc. 
  • Monthly web visitors: 35.1 Million 
  • Top categories: Consumer Electronics, Women’s Fashion, Personal Care 

3. TikTok Shop

If you are looking for a standout platform to sell that keeps up with the trends, TikTok Shop is the place for you. We all know how those trendy short videos keep us tagged along for a long time, and we always see some products that leave us wondering. Searching for them is a big task, but a marketplace like TikTok makes it all easier for the customers as well as for you to sell.

why sell on tiktok shop marketplace in malaysia

TikTok shop allows you and different brands to sell products directly via videos, live streams, and product showcase pages. It will give an insightful experience to you about what the customer wants. It is a good platform that supports local SMEs for e-commerce. If you are one of them, then sell well at TikTok Shop! 

When it comes to a marketplace like this, authenticity becomes a concern from the customer’s perspective. If your product is correct and you don’t want to lose your authenticity game to the fake-money-making vendors who are there for a short while but gain all the profits, then your TikTok shop is a place for you! You can earn an added stamp of authenticity after going through the approval process and become a consistent and authentic seller at the most profitable platform. This step unveils your potential growth. And even the commission fee will be 0% for the time being as you start to sell with no relation to the number of followers. 

Following are the numbers why selling at TikTok is a good choice – 

  • Shipping: TikTok Shop Logistics and some sellers can choose their own shipping carriers 
  • Top Selling Categories:  Skincare, Makeup, and Electronics

4. Zalora

Is your target market people of 25-35 years of age who are fashion enthusiasts? Then Zalora has it all for you. A large part of the audience visiting Zalora is their active customers. Isn’t this a great deal as a fashion seller? Providing authentic luxury products is something that Zalora is trusted by its audience. Hence, it can turn into a successful big shot to get exposure to this platform and compete with the brands to make a statement! 

why sell on zalora marketplace in malaysia

Zalora offers two types of business models for you. It’s your choice which one suits you to make your fashion statement more bold! If you want to deal on the wholesale level, you can give your inventory to Zalora, and then they will sell it to the customers. This includes the operational management and inventory management being performed by Zalora itself. But If this is not what you are looking for, you can function over the marketplace model, which will offer you control over the operations and marketing. According to your needs and requirements, a seller can alter the degree of partnership with Zalora. 

Let’s see why you should choose to sell in Zalora Malaysia – 

  • Shipping: DHL, Ninajavan, 2Go, POS Laju
  • Monthly web visitors: 59 Million
  • Top Selling Categories: Fashion, Beauty and Lifestyle

5. PG Mall

If you are already in Malaysia and your plan is to promote local products and handicrafts. Then, congratulations! Your approach lies with PG Mall and it is the right choice to sell here! PG Mall offers a no-registration model, so listing out your products becomes completely free. Along with this, the transactional fee is also at a lower extreme in comparison to the other marketplaces.

why sell on pg mall marketplace in malaysia

Even if you want to upload your products in bulk, you are making a hassle-free choice by selling at PG mall. With the API services and no cost, bulk uploads are another plus feature of PG Mall. They provide both online and offline marketing campaigns for free. Hence you will save a big crunch here, too!

18 nationwide studios and mega seminars, it not only facilitates selling but also emphasizes networking and community building. Sounds like a great deal, right? 

Let’s see why PG Mall will benefit you as a seller – 

  • Shipping: Easy Parcel, DHL Express, Aftership
  • Monthly Web Visitors: 16.8+ Million 
  • Top Selling Categories: Fashion, Electronics, Home and Living

6. Youbeli

Owned by Youbuy Online Sdn Bhd, Youbeli is one of people’s favorite platforms in Malaysia to shop online. One thing that ensures you for this marketplace is no hidden fee model. You don’t have to worry about those annual fees, and no registration fee will mean no registration fee without any hidden tweaks. Here, transparency is not only for the customers but for you as well, so that you can have an easy going functioning to sell!

why sell on youbeli marketplace in malaysia

A multiple-language system and cross-border trading will inculcate benefits both for you and your customers. So, your potential reaches the best by selling at Youbeli. Another plus point is that you can list your product for free. Adding more to its features for sellers, Youbeli also has a 7-working-day settlement period which solves a lot for the back end and helps to gain trust from the customers. 

With its fixed amount of a 4% commission fee and 2% payment gateway fee, Youbeli brings transparency for you and not just the customers.  As it offers multiple categories, there’s a reasonable probability that it covers your product too. With its amazing deals, Youbeli has a space for you! 

Let’s check out some numbers on why Youbeli is a beneficial marketplace to sell – 

  • Shipping: POS Laju, Sky Net, TNT, Aramex 
  • Monthly web Visitors: 113 Thousand
  • Top selling categories: Babies and Toys, Fashion and Groceries 

Are You Ready to Dive Into Selling Online?

With all the available options of marketplaces, we have listed a few that can be a good start for you and if you are an existing seller, they can provide you with new booming opportunities. The online presence plays a vital role in the success of the selling game along with the marketing strategies, getting to know your target audience and how they are evolving with their needs. 

To keep up with that, your product and service should also be top-notch. There’s a lot to do in this sense as a seller. So why not make some part of selling hassle-free?  A lot from your plate can be taken over by technology, making the functioning smooth and efficient. 

The right provider can manage the warehouse, your inventory, and orders with the power of clicks. As a seller, a lot of time and energy is saved from here then can be invested efficiently in other areas. The customer-centric approach is the new avenger approach of online selling, letting the technology solutions handle things at the backend. Malaysia is a dynamic, growing business potential for sellers, and we wish the best for you. Happy selling!

Related read – 

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Key E-commerce Challenges & Opportunities in Malaysia https://unicommerce.com/blog/key-ecommerce-challenges-opportunities-in-malaysia/ https://unicommerce.com/blog/key-ecommerce-challenges-opportunities-in-malaysia/#respond Sun, 23 Apr 2023 10:56:42 +0000 https://unicommerce.com/?p=54958 Are you a seller, retailer or brand selling in the Malaysian e-commerce market or someone who is planning to launch in the online space?  Is it becoming a real hassle for you to elevate your eCommerce business, manage the extreme online demands, meet the expectations of the consumers all while maintaining a smooth operational flow?  […]

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Are you a seller, retailer or brand selling in the Malaysian e-commerce market or someone who is planning to launch in the online space? 

Is it becoming a real hassle for you to elevate your eCommerce business, manage the extreme online demands, meet the expectations of the consumers all while maintaining a smooth operational flow? 

Well, you are not alone because the rapidly growing and immensely competitive space of e-commerce in Malaysia is not that easy to make a mark at, but is also not an impossible forte to make your mark on. 

With the right technological solutions, proper operational procedures and well-established customer relations, the Malaysian e-commerce market space can be your breeding ground to success. 

But how to move forward in the direction of achieving the above-mentioned objectives? This blog is your one-stop guide to all your queries, concerns and possible business strategies in order to achieve maximum growth with minimized errors and hurdles.

Also read: What is a Warehouse Management System and How Does It Work?

E-commerce in Malaysia

The e-commerce industry in Malaysia has seen a massive growth of US$ 4.3 billion in 2020 and is expected to grow up to US$ 8.1 billion by 2024!

Over 25 million, a total of 80% of the overall population of Malaysia are avid internet users and online shoppers, making the region a hotspot for e-commerce advancement and growth.

The government of Malaysia works around several dedicated ministries under the National eCommerce Council NeCC and programs such as the National e-commerce Strategic Roadmap NeSR in order to drive the upward curve of eCommerce in Malaysia and to increase the GDP contribution of the country.

After Singapore in the South East Asian region, Malaysia is the second-largest e-commerce market and the increasing number of middle- earning class in the country, internet users and constant investments of big eCommerce spaces such as eBay, Lazada, Zalora, Shopee, Carousell, etc., in the country, amplifying the choices and demands of online consumers, it is soon going to level up with Singapore in terms of eCommerce growth.

But with great opportunities, comes greater challenges and the same is the case with Malaysia where you as an eCommerce business owner will face several difficulties before you succeed in becoming a top seller in the regions.

E-commerce Biggest Challenges in Malaysia

eCommerce biggest challenges in malaysia

While the e-commerce market in Malaysia is booming and becoming the first choice of local as well as international businesses to invest in, there may still persist some challenges in your road to success.

Talking about how strong the entire e-commerce ecosystem is in Malaysia and how the government is constantly working around plans and strategies to uplift sellers, retailers, brands, etc., the implementation of these policies and systems still require time and a little more push for proper implementation.

The ever-changing consumer demands is another hurdle that most e-commerce businesses in the country fail to adapt successfully and rapidly because of the lack of proper technological support and assistance right from accurate warehouse management to order and inventory management, providing Omnichannel solutions and more!

Biggest Challenges the Malaysian e-commerce businesses face may involve:

1. Managing Inventory & Orders

Malaysian retailers have struggled to adapt to the technological advancements going on in the eCommerce industry and their biggest hurdle in becoming a top online seller was to properly manage their inventory in order to serve the customer demands. 

Leading Hardware company, ATKC Hardware found itself in a similar situation when they initially decided to take their business online. Coming from a small region of Malaysia, the company was looking to expand across the country and was hoping to take its brand to the next level. 

The first step in the direction for ATKC Hardware was to execute accurate inventory management solutions in order for them to improve stock maintenance and provide better serviceability. 

Faced with the crucial issue of managing their products, the brand decided to implement Barcode Inventory Management System to help them fasten e-commerce processes. 

In absence of a proper inventory management software solution, your business can face severe problems right from maintaining stock freshness, enabling stock rotations, restricting stocks outs and dead stocks etc.

2. Handling presence across B2B and B2C selling platforms

One of the most common challenges faced by hundreds of e-commerce businesses including one of the well-renowned cleaning and sanitization product companies, Citycoin that sells its products under the name of Lovis, was to require proper product distributions and visibility to achieve sales growth for their businesses.

The brand struggled with selling its products on retail stores and offline channels and faced several financial challenges. The only solutions that helped them was to switch to online selling, which required them to integrate on leading marketplaces, carts, and online website to reach a wider pool of customers and to showcase their products better. 

The brand listed its products on the leading marketplaces such as Shopee and Lazada which helped them attract more and more customers and significantly reduced their burden of deploying dedicated sales and marketing teams to take care of their sales. 

Kacang Macha is another popular e-commerce FMCG seller in Malaysia that sells Halal Indian Snacks to Malaysian customers. 

The company initially struggled to manage its presence across B2B platforms such as Alibaba, Daganhalal, etc as well as B2C spaces. Due to their exposure across these selling platforms, the brand has managed to overcome their challenges of taking their products across audiences.

And so, without allowing your products to reflect on multiple B2C as well as B2B eCommerce marketplaces, carts, etc., it will become an issue to gather customers and achieve higher sales.

3. Balancing Surge in Demands and Fulfilments

Another key challenge that eCommerce businesses face while transitioning and positioning themselves as rapidly growing eCommerce players is the effective management of warehouse operations to ensure faster order fulfilment rates and to supply in accordance to demand.

Herman Foods is a big name in the Malaysian eCommerce market that ships Malaysian ‘Musang King durians’ across borders. The brand ships across 18+ countries and has always wrestled with the need to balance their supply in terms of the demands they get for the Malaysian delicacy. 

The brand has deployed tons of manual labour and adopted technological support in order to maximise their rate of order processing to provide higher quality exports to all the regions of their focus.

And so, not having the advanced technology assistance to tackle the evergrowing demands of the shoppers while carefully handling all your products can become a pain point for any business.

4. Tackling Manual Dependency for e-commerce Operations

When demands rise, e-commerce businesses are required to speed up their picking, packing, dispatch and delivery operations, but doing things manually can cause a lot of delays, errors, etc., 

Kait Lifestyle Store is an organic baby food company selling over 1000 products in Malaysia which struggled with managing orders and inventory manually while maintaining the freshness of all their products.

Without automation, taking care of each and every process of your order cycle can become really difficult and may lead up to poor customer service, lower customer loyalty, increased order cancellations and returns, all of which can severely impact your overall business growth.

While these challenges top the list of every e-commerce player or even the new ones starting their e-commerce journey in Malaysia, there can always be more business-specific and personal barriers each seller can face while trying to create a niche for themselves in the vastly expanding e-commerce space of Malaysia.

But for every problem, there is a solution and in the case of overcoming these challenges possessed by the Malaysian e-commerce market, the solutions are well proven and highly adaptable for any small to medium business with a little support and better business planning.

E-commerce Opportunities in Malaysia

Due to the massive development and government initiatives towards making eCommerce the biggest sector in Malaysia, the opportunity to become a leading online seller in Malaysia is huge.

eCommerce challenges & opportunities in malaysia

1. Wider Access to Products Across Borders

The majority of the population of Malaysia consists of young, working-class, fashion and tech-savvy individuals who are constantly on the lookout for well-renowned brands, locally as well as internationally. 

The consumers in Malaysia are a ‘Mobile-First’ audience with over 1.9 billion purchases made via a smartphone in the year 2019 alone and prefer to shop from apps and social media platforms rather than specifically from websites.

Due to their preference of shopping from smartphones, online shoppers in Malaysia have the ability to shop whatever from wherever irrespective of the origin of a product, right from the comfort of their homes, which plays a significant role in the success of eCommerce in the region.

2. Higher Trust of Consumers on Digital Payment Modes

If we talk about the consumer behaviour in Malaysia, It is evident to see that out of all the e-commerce markets around the world, South East Asia is one region where the consumers do not fear or are rather more comfortable paying for their products online and try to avoid physical payments or cash on deliveries

This is a completely different and e-commerce positive behaviour that most of the other countries struggle to achieve but in Malaysia itself, online transactions and digital payments cover up over 93% of the total eCommerce payment methods, making this region a favourable space for big payment gateway companies such as PayO, Google Pay, PayPal, etc.

3. Greater Influence of Social Media

Social media holds a huge impact on the population of the entire South-East Asia, let alone Malaysia, where over 25 million people are active social media users. Online shoppers depend so much on the ratings, reviews and influencer feedback of each of the products they want to buy, that the distinction between an e-commerce platform in Malaysia and that of a social media platform is vanishing. 

Social media platforms such as Facebook & Instagram have also added to the ease of shoppers as well as sellers to list their products to a bigger pool of audience, get real-time feedback on their products and work around effective sales strategies to grow and profit

4. Rapid Demands for Essential & Non-Essential Items

Essential products such as groceries and FMCG items have grown in demand in Malaysia as the country ranked 2nd in the list of fastest-growing grocery markets as per a Statista report in  2018. 

Fashion & Beauty, Electronics, Toys, Furnitures etc are the most preferred non-essential categories that see increasing demands and have provided space to a number of eCommerce businesses to flourish in the region.

5. Better Geographical Conditions

In terms of shipping and logistics, South East Asian countries present tons of challenges as the topography is not favourable due to the entire region being a culmination of multiple small islands with vast forests but with Malaysia, the conditions vary as it is made up of two parts only and provides a rather smoother on land transportation opportunity enabling logistics and delivery companies to make higher profits here.

6. Greater Accessibility to E-commerce Enablement Solutions

With the constant rise of e-commerce, there also has been considerable growth seen in terms of technological and e-commerce enablement solutions in Malaysia. Internationally renowned e-commerce solutions providers have begun to shift their focus to the rapidly growing e-commerce market of Malaysia, providing sellers immense opportunities to render superior services with best in class supply chain solutions right from automated inventory, order and warehouse management, integrations to leading e-commerce platforms and much more.

In Conclusion 

The future of e-commerce in Malaysia is bright and it is the perfect time for you to begin, advance and adapt to new methods and techniques of providing the best services to your customers. 

Just by working your way with the right approach and with the correct technological assistance, you can grow your eCommerce business, provide superior customer services and experience higher profitability and productivity.

Want to find out more about the e-commerce market of Malaysia, check out our blog on the latest trends going on around the region and the most effective strategies and methods to follow in order to become a top seller in Malaysia.

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E-commerce Trends in Malaysia: Become a Top Seller With The Right Approach! https://unicommerce.com/blog/ecommerce-trends-in-malaysia-become-top-seller-with-right-approach/ https://unicommerce.com/blog/ecommerce-trends-in-malaysia-become-top-seller-with-right-approach/#respond Sun, 01 Jan 2023 19:43:00 +0000 https://unicommerce.com/?p=54861 The growth of e-commerce in Malaysia can be assured due to the fact that over 50% of the entire population of the country relies only on online shopping via mobile devices to search, purchase, review and promote a product. The biggest reasons behind the massive success of e-commerce in Malaysia consist of the fact that […]

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The growth of e-commerce in Malaysia can be assured due to the fact that over 50% of the entire population of the country relies only on online shopping via mobile devices to search, purchase, review and promote a product.

The biggest reasons behind the massive success of e-commerce in Malaysia consist of the fact that the products sold have a higher margin, user penetration for online shopping is expected to grow up to 53.1%, and the e-commerce revenue of the region is analyzed to reach almost at $11.65 billion in 2023 growing at a CAGR of 14.24% to reach $19.84 billion by 2027.

ecommerce market in malaysia

If we specifically analyze the growth rate of the different modes of e-commerce, then we see that each of the three modes of e-commerce viz a viz Cross Border, B2B and Domestic e-commerce (B2C) have their own strengths and differentiators in the Malaysian e-commerce ecosystem.

E-commerce Growth in Malaysia: Different E-commerce Selling Modelse-commerce selling models in malaysia

1. Cross Border E-commerce

Starting off with Cross Border e-commerce,the top countries in the list of every Malaysian online shopper include Singapore, Japan, the United States, South Korea, and China, from where a variety of products, right from beauty to electronics, are purchased and paid for via online transactions due to the superior safety and trust of consumers around Malaysia.

Seeing the opportunity, even the government has several business regimes and foreign business strategies in place to support Cross Border e-commerce in Malaysia, making the growth rate of this mode quite high.

2. B2B E-commerce

If we talk about the B2B e-commerce mode in Malaysia, the current numbers show a growth of USD 3.4 billion and indicate that B2B e-commerce is a quickly growing section for SMEs. Over 61% of small to medium businesses and brands trust the growth vertical of the B2B e-commerce mode in Malaysia and continue to adapt to high-functioning technological advancements, right from mobile shopping to online payments, to enhance their products and services. 

3. B2C E-commerce

For Domestic e-commerce or B2C e-commerce, Malaysia is turning out to be a profitable market as local businesses, sellers, and retailers are being offered immense opportunities by the government to upscale their business offerings, rising cash flow, etc., to help them grow more and contribute towards Malaysia’s overall GDP.

With the strengthening of local as well as cross-border e-commerce practices in Malaysia, the sellers, the consumers, and the overall country is expected to become the next battleground for brands and businesses to provide the best of services to the shoppers, gain more and more profits and experience a vertical growth curve.

Latest E-commerce Trends in Malaysia latest e-commerce trends in malaysia 

1. Rapidly Growing Online Marketplaces

User penetrations for online shopping are expected to hit 53.1% by 2025, and as the online audience grows, multiple businesses, sellers, and retailers are moving towards either creating their own websites for users to have an uninterrupted shopping experience or integrating on leading marketplaces including Shoppe, Lazada, Zalora, 11Street, etc.

Post understanding the benefits of selling products via these online mediums, especially on marketplaces, brands, and businesses have managed to experience the change in numbers for their sales, profits, and overall growth.

2. Booming Economy

The e-commerce consumer goods market in Malaysia is expected to grow to US$5.9 billion by 2024 due to the huge mobile shopping audience. This indicates the rapidly growing economy of the nation, which plays a key role in deciding the success of e-commerce businesses in the region.ecommerce growth revenue in malaysia

As Malaysia is set to surpass even Singapore in being the fastest growing and immensely successful e-commerce market, the government of the country has put forth several policies and national laws to help brands and businesses to invest in the e-commerce arena and in turn strengthen the economy of the nation even further.

3. Quality Over Price

Malaysian online shoppers prefer to buy high-value goods and services and can easily oversee the pricing put on a product if that suits their needs. This happens because of the relatively younger population of the nation in comparison to other Southeast Asian countries.

Also, as the frequency of customers shopping online is more than 59% a month in the region for major categories of Fashion, Electronics, Home Decor, Groceries, etc., it is quite evident that the market can substantially increase its revenue by simply providing good quality products no matter the rates.

4. Flexibility to Try New Products

The audience of Malaysia is fearless to trying new things, and as the major population comprises youngsters with a social influence bigger than anything in the region, businesses that offer unique, quirky, and fun products will not vary among customers and can expect good profits.

Also, the majority of the Malaysian audience is happy with the services and the variety they can find whenever they shop online, making it even better for niche businesses to go online and sell their products.

5. Last – Mile & Same Day Delivery

Faster and last-mile delivery not only plays a crucial role in increasing the customer experience for any business, but for the Malaysian audience, it is a key factor because most of the population expects their online purchases to be delivered to them as much as in 3 days’ time.

These expectations are a basic requirement for any e-commerce business or seller to speed up their dispatch and shipping processes and ensure that the products even reach the most remote customers.

E-commerce Strategies for Successful Business in Malaysia

e-commerce strategies for successful business in malaysia

New businesses, products, and services are emerging at a very fast pace in Malaysia, and in no time will the country define new avenues of e-commerce growth.  

So what should you, as an online seller or brand just starting their e-commerce journey, do to make the most of the growing market?

1. Strengthen Your Social Media Presence

Having a strong social media presence is vital for businesses today, especially with a mobile-first audience. This is because most people access social media platforms through their mobile devices, making them a crucial tool for connecting with customers. Businesses can effectively engage with their audience and build a loyal customer base by having a solid social media presence.

2. Sell on Multiple Leading Marketplaces and D2C Websites

Integrating with the big and multiple selling platforms in the Malaysian e-commerce market can maximize your customer reach, strengthen your brand presence and increase your overall profitability. You can also launch your own D2C website to connect directly with your customers and offer a personalized shopping experience. Using multichannel order management system can optimize your business processes and ensure seamless transactions on multiple selling platforms.

3. Ensure a Wider and More Diverse Product Range

When you are constantly working on building your brand presence and aiming to provide a seamless experience to your customers, one of the ways that could help you is to keep on adding, revising, and maintaining your product listings. This can help you appeal to a broader customer base and increase your sales potential.

Keeping a well-stocked and updated product range can also demonstrate your commitment to providing a high-quality customer experience, which can enhance customer loyalty and satisfaction.

4. Manage Inventory in Real-time to Avoid Stock-outs or Dead Stocks

Inventory management is a critical aspect of any e-commerce business. A proper inventory management software can help you stay organized, ensure that you never run out of stock, and make informed decisions about restocking, promotions, and other aspects of your business.

5. Provide a Seamless Omnichannel Shopping Experience

If you’re an established business looking to grow in the Malaysian e-commerce market then leverage an omnichannel approach. Ominchannel is one of the most effective way of providing streamlined services to your customers, as it ensures that no matter where or from which medium your shoppers are browsing or purchasing items, they always get the same user experience.

6. Track Customer Behaviour and Preferences

By tracking and analyzing your customer’s behavior and preferences, you can better understand their needs and offer tailored suggestions that cater to their specific tastes and requirements. This can be done by rendering automated tracking systems that analyze your customer’s buying patterns, choices, needs, etc.

7. Empower Your Warehouse Operations

To achieve higher sales, increase customer satisfaction and to enhance your serviceability, it is very important to strengthen your warehouse operations. A robust warehouse management system can help you streamline operations and improve order fulfillment, stock keeping, and overall serviceability.

In Conclusion

The road to success in Malaysia is relatively easy to achieve if you are determined and have a clear vision of where you want to be and what kind of services you want to offer. Success in e-commerce requires analyzing market trends and implementing effective strategies.

An e-commerce enablement solution can be an essential tool for businesses looking to grow and succeed in the fast-paced world of online retail. It offers a comprehensive approach to managing all aspects of the supply chain, from inventory management to order fulfillment and warehouse operations.

Don’t wait up; get the right support and start your successful e-commerce journey today!

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